When Ambition Turns Toxic (And How to Keep Yours PURE)
What does the Bible really mean when it warns against “selfish ambition”? Is it wrong to want to prosper, succeed, or accomplish big things? In this blog, Shannon unpacks the difference between selfish ambition and godly ambition, showing how Scripture calls us to prosper with purpose—not pride. Using the simple acronym P.U.R.E. (Purpose, Uplift, Release, Expand), you’ll discover how to align your drive with God’s heart so you can grow freely, prosper boldly, and bless others abundantly—without guilt, fear, or confusion.
9/16/20253 min read
If you grew up around church culture, you’ve probably heard the phrase “selfish ambition” thrown around as if ambition itself is the enemy. It can leave you feeling stuck: Am I wrong for wanting to prosper, to build, to grow, to make an impact? Or should I just play small and hide my gifts so I don’t look selfish?
I wrestled with this myself, because everything in me wanted to accomplish things, but then I’d feel guilty—like maybe that desire meant I was being “carnal.” But the more I studied Scripture through the lens of grace, the more I saw that the Bible isn’t against ambition. It’s against ambition that is selfish, rivalrous, and self-glorifying.
What the Bible Actually Says
Paul wrote:
“Let nothing be done through selfish ambition or conceit, but in lowliness of mind let each esteem others better than himself.” (Philippians 2:3 NKJV)
And James echoed it:
“For where envy and self-seeking exist, confusion and every evil thing are there.” (James 3:16 NKJV)
Notice something: Paul and James aren’t condemning diligence, drive, or excellence. They’re pointing at the kind of ambition that pits us against each other, fuels comparison, and makes us obsessed with building our own little empire.
Contrast that with God’s heart toward Abraham:
“I will bless you… and you shall be a blessing.” (Genesis 12:2 NKJV)
See the difference? God isn’t against increase. He just doesn’t want increase to stop with you.
Selfish vs. Godly Ambition
Selfish Ambition says: “It’s about me—my brand, my empire, my success.”
Godly Ambition says: “It’s about stewardship—using what God gave me to glorify Him and bless others.”
One is fueled by fear, pride, and insecurity. The other is fueled by faith, purpose, and love.
How to Keep Your Ambition P.U.R.E.
Here’s a simple filter to run your goals through. If your drive lines up with these four checkpoints, it’s not selfish—it’s sacred.
P – Purpose Over Pride
Ask yourself: Does this goal flow from the purpose God placed inside me, or is it just about proving something to people?
📖 “Commit your works to the Lord, and your thoughts will be established.” (Proverbs 16:3 NKJV)
U – Uplift Others
Am I seeking only my gain, or will this uplift, serve, or add value to others?
📖 “Let each of you look out not only for his own interests, but also for the interests of others.” (Philippians 2:4 NKJV)
R – Release Glory Back to God
Is this about my fame, or His name? Can I honestly say the success would point back to Him?
📖 “Therefore, whether you eat or drink, or whatever you do, do all to the glory of God.” (1 Corinthians 10:31 NKJV)
E – Expand the Kingdom
Will this increase my ability to give, serve, influence, or impact for the sake of God’s Kingdom?
📖 “And God is able to make all grace abound toward you, that you, always having all sufficiency in all things, may have an abundance for every good work.” (2 Corinthians 9:8 NKJV)
The Beauty of PURE Ambition
When you align your ambition with God’s heart, amazing things happen:
You grow without guilt, because you know your increase has Kingdom purpose.
You prosper without pride, because you see yourself as a steward, not an owner.
You achieve without anxiety, because you’re not competing—you’re collaborating with heaven.
This is how ambition was always meant to work: not as a selfish drive to prove yourself, but as a Spirit-led push to release what’s inside you and bless the world around you.
A Friend’s Challenge
So here’s my encouragement to you: Don’t bury your ambition in false humility. Don’t smother your dreams because someone misquoted a verse. Take them to God. Run them through the P.U.R.E. filter. Then go after them with boldness, knowing your ambition isn’t selfish—it’s sacred.
Because when your ambition is pure, your life becomes the evidence that God blesses His kids not to hoard, but to overflow.
Stay ambitious, stay aligned, stay pure.
—Shannon